Technology is taking the lid off of dance somewhat forcibly. The only way dance will thrive in this climate is by adapting, innovating, and meeting its audiences where they are. While the primacy of live dance performance is not in doubt, its scalability is. The relative popularity of television programs like “Dancing with the Stars” and entirely online dance spectacles like “The LXD” attests to a national interest in dance, which the contemporary dance community has been slow to address. The NEA study, Audience 2.0: How Technology Influences Arts Participation, reported that “over half of all U.S. adults (53 percent, or 118 million) participat[e] in the arts through electronic and digital media.” Therefore, we need to see dance in non-dance-focused tech-space: on Facebook, YouTube, monitors in the local mall, in the iTunes store, on Netflix, on airplanes, on hospital room TV screens, and in classrooms. In order to remain visible, the dance community must build new stages across multiple media platforms.
speaker / facilitator / stress expert / storyteller / choreographer / entrepreneur